What Adobe Firefly does

  • Text-to-image, image editing (remove objects, expand, upscale) and text/image-to-video
  • Audio features: speech from text, sound effects, music, and audio/video translation
  • Firefly Boards for mood boards and storyboards on a shared canvas
  • Custom Models (public beta) trained on your own images
  • Adobe says its Firefly models are trained on licensed Adobe Stock and public-domain content, and outputs carry Content Credentials

Plans and prices

PlanPriceNotes
Firefly StandardUS$9.99/month2,000 generative credits/month; free trial offered
Firefly ProUS$19.99/month4,000 credits/month; free trial offered
Firefly Pro PlusUS$49.99/month10,000 credits/month; free trial offered
Firefly PremiumUS$199.99/month50,000 credits/month
Firefly Pro / Pro Plus / Premium for teamsUS$19.99 / US$49.99 / US$199.99 per license per monthAnnual plan, billed monthly

US prices as shown on Adobe's official Firefly plans page; prices vary by country (the product page showed Singapore-dollar pricing), so India prices may differ. Checked on 2026-11-05.

Good to know

  • Generative credits do not roll over to the next month
  • Free usage is limited to daily generations on selected models; using all models needs a paid plan
  • Premium features use up credits; when they run out you wait for the monthly reset or buy more

Who it suits

Designers and marketers, especially Adobe users, who want AI images, video and audio with a commercial-use focus

Questions

Is Adobe Firefly free?

Limited free daily generations on a selected set of image, video and audio models, refreshed every day. No plan needed.

How much does Adobe Firefly cost?

Paid plans start from US$9.99/month. US prices as shown on Adobe's official Firefly plans page; prices vary by country (the product page showed Singapore-dollar pricing), so India prices may differ.

Who makes Adobe Firefly?

Adobe Firefly is made by Adobe.

Who is Adobe Firefly for?

Designers and marketers, especially Adobe users, who want AI images, video and audio with a commercial-use focus

Sources

Facts from the official pages listed above, in our own words. Techpings is independent and not affiliated with the companies listed. Some links are affiliate links (disclosure).